IN AN ABSOLUT WORLD YOU CAN TURN AN ORDINARY NIGHT INTO A GLAMOROUS MASQUERADE
ABSOLUT unveils a new stylish Gift Pack to kick-start 2009 with a Bang
Kuala Lumpur, 13 March 2009 – Tantalizing escapades to bedazzle the senses and swathes of ingénue to the soundtrack of pulsating beats illuminated Kuala Lumpur as ABSOLUT launched its stylish new Gift Pack at the ‘In an ABSOLUT World, Every Night is a Masquerade’ Launch Party at the Lodge Hotel tonight.
Exclusive guests & celebrities were treated to an unforgettable night of revelry and expression, along with a chance to win some fabulous prizes in various fun activities throughout the night. Dressed to impress, the Lodge Hotel was transformed into a whimsical but lavish playground to evoke a ‘masquerade-themed’ party in a quirky, creative, unique, and fun manner that celebrates the spirit and splendour of ABSOLUT Vodka - a place where the surreal, magical and oddball all come out to play.
Replete with interactive art installations, live entertainment, and avant-garde period music the hotel was divided into specific zones which encapsulated offbeat themes which provided guests the canvas in which to immerse their fantasies and indulge their individuality: